FP1 Named Finalist for 32 Reed Awards

By FP1 Strategies

Campaigns & Elections has announced that FP1 Strategies is a finalist for 32 Reed Awards. The winners will be announced in Nashville, TN on May 5.

“We are fortunate to work for great candidates and causes,” said FP1 founding partner Jon Downs. “I’m proud of the work that our creative team did last year for our clients. At FP1, we are constantly pushing the envelope to develop fresh ideas and creative executions. It is always an honor to have our work recognized by our industry peers and Campaigns & Elections.”

“From helping flip the Virginia House of Delegates to producing announcement videos for high-profile races to launching our direct mail practice, 2021 was a busy year at FP1,” said FP1 partner Trent Wisecup. “To be named a finalist for 32 Reed Awards is a significant achievement and speaks volumes about the professionalism and dedication of our team.”

Since our inception during the 2012 election cycle, FP1 has won 87 Pollie Awards and 50 Reed Awards.

Watch some of our favorite 2022 Reed Finalist ads:

Here is a full list of the categories in which FP1 is a finalist for a 2022 Reed Award:

Best Campaign Launch Video (Republican)
Eli Crane – Tattoo

Best Online Video – 2 Minutes or Under (Republican)
Eli Crane – Tattoo

Best Biographical Online Video
Eli Crane – Tattoo

Most Original Online Video
Eli Crane – Tattoo

Toughest Online Video
Eli Crane – Tattoo

Best Online Video – 30 Seconds or Under (Republican)
Katie Britt – Toughness

Best Online Video for Primary Campaign – US House/Senate (Republican)
Katie Britt – Toughness

Best Radio Ad for Primary Campaign – US House/Senate
Katie Britt – ALFA Endorsed

Best Online Video – Longform (Longer than 2 Minutes) (Republican)
Lisa Murkowski – Independent-Minded

Best Campaign Launch Video (Republican)
Lisa Murkowski – Independent-Minded

Most Relatable Depiction of a Candidate in an Online Video
Lisa Murkowski – Independent-Minded

Best TV Ad for Primary Campaign – US House/Senate
Carla Sands – Shredder

Most Original TV Ad
Carla Sands – Shredder

Best TV Ad for State Legislative Campaign (Republican)
Karen Greenhalgh – Buford

Best Use of Humor in a TV Ad (Republican)
Karen Greenhalgh – Buford

Best Online Video for Bootstrapped Campaign (Republican)
Karen Greenhalgh – Buford

Best Online Video for State Legislative Campaign (Republican)
Karen Greenhalgh – Buford

Best Radio Ad for State Legislative Campaign
Karen Greenhalgh – Make a Change

Best TV Ad for Public Affairs/Issue Advocacy Campaign
Building America’s Future – Generations

Best TV Ad for Public Affairs/Issue Advocacy Campaign
Building America’s Future – Inflation Fears

Best TV Ad for Public Affairs Campaign or Issue Advocacy – Economic Policy
Building America’s Future – Inflation Fears

Best TV Ad – 60 Seconds
Susan B. Anthony List Education Fund – Dr. Delcoco

Best TV ad for Public Affairs Campaign or Issue Advocacy – Supreme Court
Susan B. Anthony List Education Fund – Annie

Best TV Ad for Public Affairs Campaign or Issue Advocacy – Social Policy
Susan B. Anthony List Education Fund – Annie

Best Online Video for Public Affairs Campaign or Issue Advocacy – State/Local
Susan B. Anthony List Education Fund – Annie

Best Online Video for Public Affairs Campaign or Issue Advocacy – Supreme Court
Susan B. Anthony List Education Fund – Annie

Best Mail Piece for County, Local or Judicial Campaign (Republican)
Gina Gregory – Public Safety

Best Mail Piece for Public Affairs/Issue Advocacy Campaign
West Virginia Department of Health and Human Services – Vaccine

Best Mail Piece to Support a Vote-by-Mail Program
Scott Jones – Absentee Ballot Application

Best Mail Piece for Independent Expenditure Campaign
TSA PAC – Cory Penn Introduction

Best Mail That Never Saw the Light of Day
FP1 Strategies – Internal

Best Comparative Mail Piece
Jordan Gray – Safety

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