Lara Veit is a Managing Director of Advertising at FP1 Strategies, where she spearheads the production process for political and public affairs campaigns nationwide.

In this role, Lara directs and produces commercial shoots, manages client communication and contributes to creative development. She also provides linguistic support for Spanish-language spots.

Since joining the team, Lara has produced shoots for numerous award-winning ads including ‘Best TV Ad for Senate’ and ‘Statewide Campaign’ in 2021, and ‘Independent Expenditure Ad of the Year’ in 2018.

Lara previously worked at McCarthy Hennings Whalen (MHW Media), where she actively participated in the production of political commercials. Through her work at MHW, as well as on-the-ground engagement in state-level and national campaigns, Lara developed a passion for the political arena.

Lara graduated cum laude from the George Washington University with a B.A. in Political Communication.

A New Yorker by birth and disposition, but a native of the Nutmeg State, Lara currently resides in Austin, TX.

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